Sunday, December 31, 2006

Who's Who?

I got an application to be listed in something called the Cambridge Who's Who ( I've heard of Who's Who but didn't know there were different competing ones. At the bottom of my letter it reads: Cambridge Who's Who is proudly not associated or affiliated with any other Who's Who Publication or Organization.

I'd like to feel flattered, I really would. After all, according to the letter, "Recognition of this kind is an honor shared by thousands of executives and professionals throughout America each year. Inclusion is considered by many as the single highest mark of achievement." Yes, forget about the year-end bonus or those stock options, it's being listed in the Cambridge Who's Who that has made my year!

But my cynical side tells me that the whole thing is designed to collect information about me for mailing and calling lists, including calls to sell me the Cambridge Who's Who publication I should feel so honored to grace.

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